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Change website from domain name to FTH alias - google search results

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8 years 3 months ago #62920 by wesb
Replied by wesb on topic Change website from domain name to FTH alias - google search results
Hi, Andrew...

Google also shows a lot more interest in some text than others. On your main page, and for each page you might add, there's space for you to specify a Description. Don't just fill this in with boilerplate. This is the text that appears under the page name in the results for a Google search, and Google looks closely at it. Let the description contain as many useful keywords as you can, and then be sure to use those same keywords in the text of the page, so Google's analysis tools don't think you're trying to fool them.

You're allowed to specify text as part of each of your pictures. Google at least used to look at this as well, and since it's all that a vision-impaired person will be able to discern from the picture, Google approves of your adding a good description there. I try to fill my pictures with keywords in their descriptions as well.

Also, if you add any new pages, you give a name for the page, which is used to make the HTML name that specifies the page. Let that name also include what keywords you can.

Unfortunately, the keywords field that we can also specify has been so abused by (non-Toastmasters) web sites in the past, that Google reportedly doesn't pay it much attention. Never hurts to fill it in, though...

Sometimes it takes a while for Google to get 'round to checking out your page, especially if it doesn't change very often. When you Google your own page and you see the updated Description under your page in the Google search, you'll know that they've been by. If you change the Description a bit every so often, you'll be able to get a feel for how often Google reads your page.

Hope this helps...

Wes B.
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8 years 3 months ago #62921 by SteveTheTechie
Replied by SteveTheTechie on topic Change website from domain name to FTH alias - google search results
Ok, the way to get Google (and Bing) to look at your website sooner is to get set up w/ Webmaster Tools and request a re-crawl.

support.google.com/webmasters/answer/6065812?hl=en
www.google.com/webmasters/tools/home?hl=en

FreeToastHost directly supports Google and Bing Webmaster Tools, and while Google gets the majority of search traffic, you should not just ignore Bing.
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